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Facebook and Zynga Break Up


Facebook and Zynga just changed their business relationship status to Single. Last week, the companies went their separate ways, and independent game developers stand to benefit from the breakup.

“It’s extremely favorable from a business-metrics standpoint for Zynga, but in terms of Facebook being an open platform — it’s a win for developers,” said Will Harbin, the CEO of game developer Kixeye, to Inc.

The split has a variety of implications, all of them favorable from a business and employment standpoint. Facebook has opened the door to develop its own games. Zynga can expand on its name recognition and develop a gaming platform. Third party developers can build Facebook games. CEO told, “Where players once only played Zynga games, they now have more options and are trying games by other developers.”

Do you think the gaming industry is poised to expand yet again with the dissolution of Facebook and Zynga’s official relationship?

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(Photo credit: BirgerKing/Flickr)

Marissa Brassfield
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